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三全食品品牌策劃與全網營銷傳播活動

三全食品品牌策劃與全網營銷傳播活動
三全食品品牌策劃與全網營銷傳播活動
悉知科技為三全食品進行品牌策劃與全網營銷傳播活動,以H5等傳播形式,借助新浪微博等多種新媒體渠道快速實現全網覆蓋,幫助三全食品在互聯網成功打造出"萌棕"、"祖瑪湯圓"等多個產品專屬標簽。
三全食品股份有限公司

三全食品作為中國速凍食品行業的開創者和領導者,成立于1992年,目前已經是全國較大的速凍食品生產企業。三全食品始終站在中國速凍食品美味、健康領域的前沿,全力傳承發揚傳統美食文化,使用現代科技和工藝,專注研發不同口味的美食,帶給消費者新鮮的優質食品、美好的現代生活。

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三全食品品牌策劃與全網營銷傳播活動
項目簡介:三全食品
2015年起,為國內速凍食品龍頭企業三全食品的"龍舟粽"、"炫彩小湯圓〃、"兒童水餃"等系列產品策劃全網營銷傳播活動,以H5、創意視頻、手繪海報、原創動畫等為主要傳播內容形式,借助新浪微博、微信、騰訊新聞等多種新媒體渠道快速實現全網覆蓋,幫助三全食品在互聯網成功打造出"萌棕"、"祖瑪湯圓"等多個產品專屬標簽。
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社會化媒體營銷
創意視頻營銷
H5互動傳播
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三全食品品牌營銷服務內容
服務內容
1、2015年起,為國內速凍食品龍頭企業三全食品的"龍舟粽"、"炫彩小湯圓〃、"兒童水餃"等系列產品策劃全網營銷傳播活動,以H5、創意視頻、手繪海報、原創動畫等為主要傳播內容形式,借助新浪微博、微信、騰訊新聞等多種新媒體渠道快速實現全網覆蓋。
2、端午節前夕,策劃、組織節日事件營銷,用三全龍舟粽在商圈搭建一艘史上最大的龍舟,吸引現場觀眾拍照分享朋友圈、網絡媒體全網報道傳播。
營銷效果
1、幫助三全食品在互聯網成功打造出"萌棕"、"祖瑪湯圓"等多個產品專屬標簽。
2、將#史上最大龍舟粽#推送至新浪微博熱門話題榜,在社交媒體上引發廣泛傳播,為端午節營銷造勢。
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三全H5游戲案例展示? ? ??三全H5游戲案例展示? ? ??三全H5游戲案例展示
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三全H5游戲案例展示? ? ??三全H5游戲案例展示
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三全食品品牌策劃與全網營銷傳播活動

三全食品品牌策劃與全網營銷傳播活動

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